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Ironclad Guarantee

Because we know prioritising durability results in consuming less energy, wasting less water and creating less trash.

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Jeff Denholm


York, ME


Santa Cruz, CA

Jeff is as tough as they come. Born and raised on the southern coast of Maine, he lost his dominant arm in an accident on an Alaskan fishing trawler. With self-designed prosthetics, his connection to the ocean has only grown – he surfs, dives, bodysurfs and competes in long-distance paddleboard races. “The ocean is my escape,” he says. “Under, on, in or other.”

Career Highlights

  • Catching his first wave at Mavericks, a big wave surf spot, Northern California
  • Finishing the 2011 Molokai 2 Oahu Paddleboarding World Championships in under 7 hours, Hawaii
  • Catching his first wave after getting injured
  • Not drowning while surfing the 20+ foot Nelscott reef—alone, Lincoln City, Oregon
  • Successfully launching ATIRA Systems, a green chemistry innovator in the firefighting industry

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