Cotton in Conversion allows farms growing cotton organically to sell their crop while they are in the process of getting certified.
Less than one percent of the world’s cotton is grown organically. To encourage more farmers to transition to organic cotton, we’ve introduced Cotton in Conversion, a program that allows farms growing cotton organically to sell their crop while they are in the process of getting certified. Cotton in Conversion follows strict organic certification requirements through a multiyear journey. Our support of these crops rewards the efforts of farmers who are committed to reaching organic cotton certification and helps them stay on the path to organic.
Our supply chain partner, Bergman/Rivera, a family-owned company in Peru, is extremely committed to organic farming and has a robust program to support farmers who want to transition from conventional to organic. The company is a guaranteed buyer for the cotton in their program and offer technical assistance and a premium to these cotton farmers. Our first line of clothes made with Cotton in Conversion launched in Spring 2020.
We plan to continue to offer products made from Cotton in Conversion and to expand this program over time.
For our 50th year, we’re looking forward, not back, to life on Earth. Together, we can prioritise purpose over profit and protect this wondrous planet, our only home.